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Brand assets
Everything you need to refer to JaxHomes correctly — official logos, brand colors, and the rules that keep the brand looking like itself. Questions? Email hello@jaxhomes.com.
Logos



Colors
JaxHomes Blue
Primary actions and accents
Lagoon Gold
Highlights and special moments
Coral Rose
Warm accents, used sparingly
Sea Mint
Positive states and success
Do
- Use the primary logo on light backgrounds and the white logo on dark or photographic backgrounds.
- Keep clear space around the logo at least the height of the house mark on all sides.
- Use the standalone mark only where the full logo has already been seen, such as avatars and icons.
- Refer to the service as “JaxHomes” (one word, capital J and H) and the preference engine as “TRAViS”.
Don't
- Don't stretch, rotate, recolor, or add effects like shadows and outlines to the logo.
- Don't place the full-color logo on dark or busy backgrounds — switch to the white logo instead.
- Don't use the JaxHomes brand to imply endorsement of a product, service, or listing without written permission.
- Don't redraw or typeset the logo, or substitute a different house icon.
The JaxHomes name, logo, and mark are trademarks of ForSaleByPlus, LLC. Use of these assets does not grant any ownership or license beyond the guidelines above.